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Political Internet Marketing 2012, 2014, 2016, 2018, 2020 by Trent Partridge http://bit.ly/ACUrnz - 10Edge - http://bit.ly/9ncbYY

I have More Influence than Mike Tyson and Ashton Kutcher! #Klout, #PeerIndex, #PROskore by Trent Partridge - Read This! http://bit.ly/zWgWvv

Political Internet Marketing 2012, 2014, 2016, 2018, 2020 by Trent Partridge 10Edge.com

As the elections come closer and announcements of more politicians throwing their hats in or incumbents trying to hold on to their seats it’s paramount they have a great Political Internet Marketing plan.

A very solid Political Internet Marketing campaign is necessary. Statistics show 93% of Internet users expect politicians to have a presence online and even a higher percentage expect them to be on several of the top 100 websites.

Control your message not just on Facebook, Twitter and Youtube reach other demographics by being on multiple sites. If the political marketing company you are with is talking about messaging on less than 25 websites they are way behind the ball and do not understand the Internet as whole.

As an expert in Digital, Internet and Social Media Marketing I can tell you with confidence you have to understand every aspect of the Internet. You need to understand thoroughly.

· Search Engine Optimization
· Internet Visibility(Critical)
· Campaign Online Crisis
· Reputation Management
· Pay Per Click
· Video Internet Marketing
· Micro Blogs
· Affiliate
· Mobile
· Image Marketing
· Social Media Optimization
· Stealth Marketing
· Reverse Campaign Marketing
· Negative Search
· Internet Campaign Legacy
· ‘Winning’

Anyone who has been in the Internet Marketing game knows being on 10 different websites was 2002 marketing. Fortune 500 companies and strategies I implement for companies are on no less than 25 websites and 99% of them are on 50+ websites with bi-daily messaging and communication.

What political people do not understand is that the Internet moves fast and you better have a great team or company that understands not what’s happening today or 3 months from now but what is going to be moving in 2016, 2020 and beyond.

So as politicians and parties ask for money, extend their brand and market themselves they most likely are missing audiences who have interest but are not being marketed by any of the parties.

Republicans promise to get more aggressive online using Obama methods and Democrats cling to 2008 strategies and the new Democrats hype. Both parties most likely are missing the boat and not grasping the scope of Internet Marketing.

The 2012, 2014, 2016 and 2020 elections are crucial and the time is now to get your Political Internet Marketing plan in place. Gain your captive audience today! Strengthen your Online Identity, Search Reputation and get your Internet Crisis team in place. Be aggressive online not passive! Politicians are waiting to the last minute to get their online campaigns going. They should have started 6 months ago. Use the Internet as a tool not just for email, Facebook, Twitter and YouTube. If you need help feel free to contact me Trent Partridge personally. But do not wait! As you ponder your competitor could be gaining the crucial online advantage.

Below is a mini blueprint plan every politician should follow. If your strategy does not include 85% of this plan in a close election you can get beat. Matter a fact if my team was against yours and you did 85% we would win in a close election no problem.

Political Internet Marketing Campaign

Six Tier Internet Marketing Level (Bi-Daily Aggregation to 15+ Social Websites)

1. Twitter(minimum 2000 Followers), Facebook, Linkedin,
2. WordPress... +10 additional
3. FriendFeed...... +7 additional
4. Hubbages...... +8 additional
5. Pligg,...... +15 additional
6. National Campaign +35

Search Engine Optimization
a. Social Media
b. Video
c. Google, Yahoo, MSN(Bing)

Video Search Engines
a. YouTube
b. Dailymotion
c. Crackle
d. MetaCafe

Internet Visibility
a. Strategic Online Press Releases
b. Community Websites
c. RSS Feed
d. Pay Per Click (10Edge is Certified in Yahoo, Google and MSN)
e. Viral Marketing
f. Online Ad Placement

Mobile
a. QR Codes
b. Landing Pages
c. Text

It’s all about winning so make sure you put the proper plan together. If you need assistance feel free to contact 10Edge at info(at)10Edge.com or Toll free 877.262.6566.

Follow Trent Partridge on Twitter http://twitter.com/#!/media55

Author of ‘The MyPropFolio Social Media Workbook and ‘Internet Marketing for Music Artist, Models and Entertainers.’ He was also a contributing writer on Social Media for the book ‘Be a Real Estate Heavyweight.' Social Media, Digital and Internet Marketing Guru, Thought Leader, Mobile, Photographer, Comedian, Youth Basketball Coach

10Edge - Digital Marketing Agency, Social Media, Internet Marketing, Mobile Marketing, Web 3.0, SEO, PPC, Reputation Management, Ft Lauderdale, Florida, Los Angeles, Hollywood, New York, Atlanta, Dallas, London, Manchester Chicago, Bogota, Mexico, Canada.

I have More Influence than Mike Tyson and Ashton Kutcher! Klout, PeerIndex, PROskore by Trent Partridge

Six months ago a rep at an ad agency told me that she had 2000 Twitter followers and had more influence than one of my friends who had 70,000 followers. The first thing I said is,”Girl, You Crazy.”  But she justified it through a site (now closed) that she got the numbers from.  That is when I started taking a look at some of the players in the Social Influence Measurement game.

Is there really a way to algorithmically generate influence scores?
I don’t know, but 13 years ago I asked the same question about search and look what Google has done.

How have we been measuring who has influence?
Twitter followers? Facebook Likes? Linkedin connections? YouTube views? Come on man! Isn’t it time that  these companies have some sort of REAL measurement? Until then, we have these measurement indexes.  It will not be perfect, and people will be able to game the system. But guess what, you can game the system with SEO even with Panda, Gorilla, Godzilla and Orangutan updates.

Does anyone actually give a damn about a Klout or PeerIndex score?

• I am a top notch Social Media Guru my Klout score is 76. Yours is 20. You suck!
• Obviously we have more influence in the industry than company XYZ. Look at their PeerIndex score at 17 and ours is 82. We clearly have more influence and understand that space better.
• My Klout score is 90. Do you understand the words that are coming out of my mouth?

The Twitter or Facebook challenged and people with low scores say Hell No to scores! But the reality is 100 million people have signed up to get a Klout score. So as Lebron James says 10 times at every interview ‘At the end of the day’ people do care.

Top Players in the Social Influence Measurement Industry

• Klout
• PROskore
• PeerIndex
• XeeMe
• EmpireAvenue
• Flout

Klout – http://www.klout.com/

The Klout Score measures influence based on your ability to drive action. Every time you create content or engage you influence others. The Klout Score uses data from social networks in order to measure:

• True Reach: How many people you influence
• Amplification: How much you influence them
• Network Impact: The influence of your network

Networks Used to Gauge Your influence
Twitter, Facebook, Google+, Linkedin, WordPress, Blogger, Foursquare, YouTube, Instagram, Tumblr, LastFm, Flickr

I like Klout’s layout design, its pretty simple and clean.  One of the “sticky” characteristics of Klout is the Perks program, where based on your score you can earn Klout Perks. I got some Blackwing high end pencils by Palomino. Although really I haven’t used a pencil since Nixon was in office. I also received a PERSON OF INTEREST screen wipe, some mini cards from Moo, a $10 Credit at LeftLane Sports and $25 off at BlueFly.com. So far, for what it’s worth I am fine with my Klout sign up. I am not changing my life, writing more blogs or retweeting.  But as Charlie Sheen would say ,‘Winning’ with my perks.

PeerIndex – http://www.peerindex.com

Your overall PeerIndex score is a relative measure of your online authority. The PeerIndex Score reflects the impact of your online activities, and the extent to which you have built up social and reputational capital on the web.

Networks Used to Gauge Your influence
Twitter, Facebook, Linkedin, WordPress, Blogger, RSS feed

I like Peerindex the home page is pretty straightforward easy to read. They do not harass you every minute about how you need to come back to the site and do things. And they are starting a PeerPerks project so you can get free products like Klout. Now, I am not saying perks influence me to like a site but, if someone is measuring me and I get something out of it then I am ok.

XeeMe – http://www.xeeme.com

I could not find a good an explanation of the XeeMe XeeScore which they mention on their site. But they do have the best analytics and use 202 social networks for their score where everyone else uses less than 10.

Networks Used to Gauge Your influence
202 Supported Networks

EmpireAvenue – http://www.empireavenue.com

If you produce a tweet, post a Facebook item on your wall, upload a photo to Flickr etc., we pay you in Eaves every day. We call these activity earnings. Earnings for each network (Facebook, Twitter, Blogs, etc.) are capped.

At EmpireAvenue they want you to be active on your social networks and within EmpireAvenue. This is too much work for my busy schedule. Since I do not engage on their site I have a bad score. But I ain’t mad at them. I do see people very active and enjoying the site.

Networks Used to Gauge Your influence
Twitter, Facebook, Linkedin, Blogger, RSS, Flicke, FourSquare, Beta Sites – Instagram, WordPress, Google+

PROskore – http://www.proskore.com

PROskore is an online business network that measures professional reputation. We do this by looking at your professional background, social media influence and overall popularity. We then use your score to help YOU generate new business from other members of the PROskore network.

PROscore is the Linkedin of Social Measurement sites. PROskore is designed to help professionals generate business. Their goal is to generate leads for your business and help you connect with others.  For the business minded, you have to go this way.

Networks Used to Gauge Your influence
Twitter, Facebook, Klout, Linkedin, YouTube, Blog, Google

Flout.me – http://flout.me

Your social influence is too important to leave to others.

Sites like Klout try to tell you how important you are. That’s ridiculous! Only you know how important you are. Flout lets you flaunt it to the world.

This is for everyone who really thinks all this social influence measurement is a joke. Go to Flout.me, sign up through Twitter and make up a large score like 800 and then tweet it. Just like you do on Klout when your score has increased. This is clearly just for fun!

Networks Used to Gauge Your influence
Twitter

Measuring influence, reputation and coming up with a score is a tough business. There will be millions of critics who love it and another 2 million who can’t stand it. They key is how will it affect what people do.  Do Klout and Peerindex encourage people to write, retweet , blog and engage in more conversations?  Can these scores be used as a real tool for business?

The bottom line is what effect will it have on you.
What’s your opinion on Klout, PeerIndex, PROskore, EmpireAvenue and Xeeme? We’d love to hear it!

Trent Partridge
https://twitter.com/#!/media55